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5 Key Questions for Your Next Business Technology Investment

By Margaret Concannon | February 4, 2025
Margaret is the Content Marketing Manager at Ntiva, and has been a marketer for managed services providers since 2013.
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Every IT investment is an opportunity to strengthen your business—but the wrong decision can lead to wasted resources and stalled growth.

From cloud migrations to new productivity tools, IT decisions are more than just line items in your budget. They’re strategic moves that can either drive efficiency and growth or become costly missteps. 

So how do you know you’re making the right choice? Before committing to your next IT investment, it’s essential to ask the right questions to ensure it aligns with your goals, delivers measurable value, and avoids hidden pitfalls.

In this blog, we’ll walk you through five key questions every business leader should consider before signing off on a new tech investment. By the end, you’ll have a clearer framework for smarter, more cost-effective decisions that support your business’s long-term success. 

  1. What Business Goal Does This Investment Support
  2. What’s the Total Cost of Ownership (TCO)
  3. How Will It Impact Productivity?
  4. Does It Comply with Industry Standards and Regulations?
  5. How Will Success Be Measured?
  6. Make Smarter IT Investments with Confidence

1. What Business Goal Does This Investment Support?

Business Goals

Before committing to any IT product or service investment, ask yourself: What are we trying to achieve? A new tool or system should directly support a specific business goal—whether that’s improving efficiency, enhancing security, or driving scalability. 

For example, if your goal is to enable better collaboration across a remote workforce, investing in cloud solutions makes sense. If you’re focused on strengthening security, upgrading to a next-gen firewall or adopting advanced encryption tools would align with that priority. 

Without a clear purpose, even the best technology can turn into an expensive mistake. To stay on track, consider these questions: 

  • What challenge or opportunity are we solving? 
  • How will this investment impact operations, productivity, or growth? 
  • Will this decision align with our long-term strategy? 

Key takeaway: If you can’t pinpoint the business goal, it’s time to step back and rethink. A smart digital investment delivers clear, measurable value to your organization. 

Learn more about Ntiva's Digital Transformation Services

2. What’s the Total Cost of Ownership (TCO)? 

The price tag you see isn’t the whole story. While upfront costs might seem manageable, the Total Cost of Ownership (TCO) accounts for everything it takes to keep the investment running smoothly—often reducing cost by revealing hidden expenses that can impact your budget. 

In fact, organizations waste 30% of their IT budgets on unused or underutilized software each year. Evaluating TCO upfront helps you avoid overspending on tools that seem cost-effective but lack real, long-term value. 

Beyond the initial purchase, consider: 

Maintenance and upgrades:

Will the solution require frequent updates or ongoing support contracts? 

Training costs:

How much time and money will you spend onboarding your team to use the new system effectively? 

Downtime risks:

What’s the potential cost of productivity loss if the tool isn’t implemented correctly or causes disruptions? 

Integration expenses:

Will the investment work seamlessly with your current systems, or will it require additional tools or development to fit? 

For example, a low-cost project management tool may seem like a bargain upfront. But if it lacks key features, requires costly add-ons, or demands significant employee training, the actual cost could far exceed what you originally budgeted. 

To avoid surprises, ask: 

  • What are the ongoing costs over the next year, five years, or longer? 
  • Are there hidden fees for support, upgrades, or scalability? 
  • How will this investment affect our operational costs overall? 

Key takeaway: Understanding the TCO gives you a complete picture of the investment’s value and helps prevent budget overruns. A smart IT investment delivers long-term benefits—not unexpected bills. 

3. How Will It Impact Productivity?

business technology productivity impact

An IT investment should make your team’s work easier, faster, and more efficient—not more complicated. The right solution can streamline workflows, automate repetitive tasks, and free up employees to focus on high-value work while matching up with your business model. But without proper integration and planning, even the best tools can become roadblocks to productivity and derail your business strategy. 

In fact, studies have shown companies can see up to a 30% boost in productivity when adopting modern IT tools effectively. 

For example, artificial intelligence (AI) tools like Microsoft 365 Copilot can significantly reduce time spent on tasks like drafting reports or summarizing emails. However, if employees aren’t trained on how to use the tool effectively, or if it doesn’t integrate well with existing systems, productivity can actually decline instead of improving. 

To gauge a solution’s impact on productivity, ask: 

  • Will this tool reduce manual work or repetitive processes? 
  • Does it integrate seamlessly with our current systems? 
  • How much time and effort will it take for employees to adopt and master it? 

A productivity-boosting investment isn’t just about saving time—it’s about enabling teams to focus on what matters most. Whether that’s serving customers faster, making better decisions, or driving innovation, the best IT tools empower your workforce to work smarter, not harder. 

Key takeaway: A smart IT investment enhances productivity. If it’s likely to cause confusion, downtime, or require a steep learning curve, it’s worth reconsidering or investing in proper training and implementation to unlock its full value. 

RELATED READING: Escalating IT Costs? Here’s How Business Leaders Can Prevent Budget Overruns 

4. Does It Comply with Industry Standards and Regulations?

Compliance isn’t optional—it’s essential. For industries like healthcare, finance, and legal services, failing to meet regulatory standards can result in fines, legal trouble, and damaged reputations. Any IT investment you consider must align with the necessary security, privacy, and reporting requirements specific to your industry. 

For example, healthcare organizations must ensure any solution handling patient data is HIPAA-compliant. Choosing a non-compliant IT system—no matter how cost-effective or feature-rich—could expose sensitive data, leading to costly penalties and loss of trust. 

To avoid compliance pitfalls, ask: 

  • What industry regulations apply to this investment? (e.g., HIPAA, GDPR, PCI DSS) 
  • Does the solution meet the necessary security and data protection standards? 
  • How will this tool help us maintain compliance as regulations evolve? 

Beyond meeting baseline requirements, look for tools that make compliance easier. Features like built-in encryption, access controls, and audit trails can streamline reporting and reduce the burden on your team. 

Key takeaway: Ignoring compliance can cost far more than the investment itself. Prioritize solutions that meet (or exceed) industry standards to protect your business and build trust with clients. 

5. How Will Success Be Measured?

business technology roi

A successful IT investment isn’t just about getting the latest technology—it’s about delivering measurable results that align with your goals. Without clear metrics, it’s impossible to determine if the investment is truly driving value or simply adding to your costs. 

Before signing off, define the key performance indicators (KPIs) that will measure success. These might include: 

Cost savings:

Has the investment reduced operational costs or eliminated inefficiencies? 

Efficiency improvements:

Are workflows faster, smoother, or less manual? 

User satisfaction:

Do employees find the tool intuitive, and is it improving their day-to-day work? 

Return on Investment (ROI):

How quickly is the investment paying for itself—ideally within the first 6–12 months? 

For example, if you implement a new cloud-based collaboration platform, success metrics might include reduced project turnaround times, fewer delays caused by communication bottlenecks, and increased employee satisfaction with the tool. 

To ensure you’re tracking progress effectively, ask: 

  • What does success look like for this investment? 
  • What specific metrics will we measure, and how often? 
  • Who will be responsible for monitoring and reporting on results? 

Key takeaway: Defining success upfront ensures your IT investment delivers tangible value. Without clear KPIs, you risk spending resources without knowing whether the solution is helping—or hindering—your business. 

Make Smarter IT Investments with Confidence 

Asking the right questions before committing to an IT investment can mean the difference between a solution that drives growth and one that drains resources. By focusing on your business goals, understanding the total cost, assessing productivity impact, ensuring compliance, and defining success metrics, you can make informed decisions that deliver real value. 

Ready to take the next step? Explore our "Getting the Most From Your IT Investments" Budget Checklist to help you evaluate your options and make smarter, cost-effective IT decisions. 

IT-budget-optimization-checklist

Tags: Managed IT